The owner of Pro Service Solutions came to us with a clear brief: create an entirely new brand from the ground up — something trustworthy, modern, and capable of supporting a product range still in development. The idea was straightforward: build a brand that looked as reliable as the products were intended to be.
We started by shaping a visual identity that felt clean and confident. The goal was a sleek, modern look with minimal colour, allowing each product’s unique features to stand out when needed. Every design decision was made with clarity and consistency in mind.
From there, we developed a logo and branding system that could stretch across packaging, marketing, and digital applications without losing impact. Each element was designed to feel cohesive, familiar, and easy to recognise at a glance.
The end result was a strong, contemporary brand with a clear visual language — simple to understand, easy to trust, and perfectly aligned with the direction of the product range.
