Duo Trading approached us to update their existing website, as the navigation had become clunky and the overall look no longer matched where the brand had evolved to. The goal was to keep the essence of their established identity while bringing the site up to the standard of their current brand presence.
We stayed true to the colour palette and brand voice Duo Trading has built over the years, working with their existing copy and making updates where needed to ensure the story reflected who they are today. The aim was to tighten the structure, improve usability, and present a more accurate, up-to-date version of the brand.
Because we’ve captured a significant amount of high-quality video and photography for Duo Trading over our time working with them, we were able to weave that content into the design. This helped lift the visual experience and added authenticity throughout the site.
The final result is a modern, clean, and easy-to-navigate website that feels aligned with Duo Trading’s identity. It presents the brand clearly, looks current, and gives users a smooth, intuitive experience from the moment they land on the homepage.
